Difference between revisions of "Motion History: Project Utopia - British Airways' £60m Mistake"
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[[File:Vlcsnap-2022-01-01-15h14m31s913.jpg|thumb|500px|none|Aérospatiale-BAC Concorde 102 of [[:Category: British Airways|British Airways]].]] | [[File:Vlcsnap-2022-01-01-15h14m31s913.jpg|thumb|500px|none|Aérospatiale-BAC Concorde 102 of [[:Category: British Airways|British Airways]].]] | ||
| − | = Utopia World tail / Newell & Sorrel era | + | = Utopia World tail / Newell & Sorrel era = |
Unveiled in June 1997 the basic template was by the UK agency Newell & Sorrell. The tail and rear fuselage was taken up with a variety of ethnic tail designs and special schemes from global artists designed to show BA as a global airline. (1997-1999) | Unveiled in June 1997 the basic template was by the UK agency Newell & Sorrell. The tail and rear fuselage was taken up with a variety of ethnic tail designs and special schemes from global artists designed to show BA as a global airline. (1997-1999) | ||
Revision as of 21:44, 11 February 2023
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Documentary (2020)
Production:
Ruairidh Mac Veigh (Editor)
Ruairidh Mac Veigh (Writter)
Ruairidh Mac Veigh (Narrator)
British Airways, in a drive to become a 'world' airline rather than a British airline, embarked on an ambitious but ultimately misguided corporate rebranding, but one that would cost the carrier dearly in terms of reputation.
Also from this series:
Motion History
Before British Airways
Vickers VC10
Elegant BOAC's Golden Speedbird livery (1965-1973).
Negus & Negus era
New livery adoted on all the aircraft among previous BOAC, BEA, Northeast Airlines and Cambrian Airways fleets (1974-1984).
Boeing 747-236
Lockheed L-1011-1 TriStar
Registration G-BBAG, c/n 1094. First flight October 1974, delivered to British Airways in December 1974, named Bridgewater Bay. Sold to Dragonair in March 1993, registered VR-HMW. Bought by Air Transat in October 1995, registered C-GTSX. Wfu at Mirabel, Montreal (CYMX/YMX) in September 2002.
Aérospatiale-BAC Concorde 102
In 1980 Concorde of British Airways wore the modified Negus livery with enlarged 'British' lettering and 'airways' title dropped, that would be adopted progressively for the whole fleet in the forecoming year.
Boeing 747-436
Too blurry to see the registration.
Landor era
Designed by Landor Associates this updated scheme was unveiled in December 1984 and adopted on the whole fleet (1984-1997).
Boeing 747-236B
Main tail fin registered either G-BDXM or G-BDXN (too blurry).
Background shows several other British Airways aircraft in Landor livery:
747 in the far background.
737-236.
Lockheed L-1011 TriStar.
McDonnell Douglas DC-10-30 ex British Caledonian in the foreground right.
Tail fin of G-BDXC, c/n 21240/305. First flight in April 1977. Delivered to British Airways in June 1977, named City of Manchester. On service till September 2001. Sold to European Aviation Air Charter in March 2002. Wfu at Glamorgan, Cardiff (EGFF/CWL). Same aircraft in other movies at IMPDb: Frequently Seen Aircraft (Civil Fixed-Wing).
2x Rolls-Royce RB211-524D4 of another 747 in the foreground.
Boeing 757-256
Too blurry to see the full registration (G-BIKx).
Foreground, tail fin of Boeing 737-33A of British Midland Airways, registered either G-OBMA, G-OBMB, G-OBMC or G-OBMD.
Foreground, another Boeing 757-256 of British Airways registered G-BIKW, c/n 23492/89. First flight February 1986, delivered to BA in March 1986, named Belvoir Castle. Sold to European Air Transport as OO-DPK and converted to freighter on March 2003. Leased to DHL Express in June 2003. Transfered to European Air Transport Leipzig (EAT Leipzig] in March 2010, on use again with DHL Express. Wfu at Costa Azahar, Castellón de la Plana,Spain (LECH/CDT) in December 2018.
Boeing 737-236
of British Airways in the foreground.
Boeing 747-436
Registration G-BNLC, c/n 23910/734. Delivered in October 1989 to British Airways, named City of Cardiff. Stored in October 2008. Wfu at Glamorgan, Cardiff (EGFF/CWL).
Boeing 747-436
McDonnell Douglas DC-10-30
Boeing 737-400
BAC 111-510ED One-Eleven
Background left with an Ilyushin Il-62 from Aeroflot.
Unknown bi-Jet aircraft in the far background left.
Olympic Airways Airbus A300 in the background. Unknown aircraft to the left.
Aérospatiale-BAC Concorde 102
Utopia World tail / Newell & Sorrel era
Unveiled in June 1997 the basic template was by the UK agency Newell & Sorrell. The tail and rear fuselage was taken up with a variety of ethnic tail designs and special schemes from global artists designed to show BA as a global airline. (1997-1999)
Boeing 747-436
Photoshopped" British Airways to promote the Utopia/World tail project.
From top to bottom:
- Boeing 747-436 G-CIVM or G-CIVR, Japan's Waves and Cranes (波と鶴) world tail by artist Matazō Kayama. Also known as Nami Tsuru. Nihonga painting of waves and cranes, symbolizing the cosmic world and the soul of Japan.
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